Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://mowers.snapper.com (the “Site”). This website is operated by Daye North America, Inc., under license from Briggs & Stratton, LLC. All references to “we,” “us,” or “our” refer to Daye North America, the operator of this website and the entity responsible for processing your personal data.

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

When you visit the Site, we automatically collect certain information about your device and browsing activity, including details about your web browser, IP address, time zone, and how you interact with the Site. We use cookies and similar technologies to enhance your experience, analyze traffic, and provide relevant marketing. You can adjust your cookie settings through your browser at any time.

Order Information

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. We refer to this information as “Order Information.”

How Do We Use Your Personal Information?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store—you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site—you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.

Behavioral Advertising

We use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

You can opt out of targeted advertising by adjusting your cookie settings or visiting industry opt-out platforms such as:
- Network Advertising Initiative (NAI) opt-out page: https://optout.networkadvertising.org/
- Digital Advertising Alliance (DAA) opt-out page: https://optout.aboutads.info/

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights (GDPR and CCPA)

If you are a resident of California or the European Union, you may have certain rights regarding your personal information, including access, correction, or deletion.

To request more information or to exercise your rights, please contact us at support@mowers.snapper.com.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes to This Privacy Policy

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

For more information about our privacy practices, or if you have questions, please contact us by phone at: (855)693-2749.